Happy Birthday Salesforce! As Salesforce turns 18 today, it's important to remember that as any adolescent emerges into adulthood, there will be growing pains. And so that's what we're seeing with Salesforce a bit, as the company-wide keynote events need to serve larger and larger audiences... a few of us are bound to get left out. What am I talking about? On March 7, 2017, Marc Benioff, Parker Harris, and other Salesforce executives held a fiscal year 2018 kickoff event that showed the power of Salesforce to 3 million viewers from Salesforce offices and user groups around the world. Here's a full recap and link to the video.
It was inspirational and fun as always, but the two companies featured, Coca-Cola and Amazon Web Services, might be harder for nonprofits and small businesses to relate to. That left me wondering: how much of what is generally available with Salesforce Einstein is now applicable to nonprofits?
My answer: not a lot, if anything.
There's an extra cost for a lot of the (i.e., most exciting) new Einstein features, including:
Most of the features are designed for Sales.
What is ready for nonprofits that takes advantage of Einstein AI?
Special thanks for Adam Olshansky's excellent Spring 16 recap blog article for helping me to understand all there is to know on this topic! Would you like to learn more? Adam and I did a great overview of the Spring '17 Salesforce release and Salesforce Lightning which you can watch right now here:
Missy (@missylongshore on Twitter and Periscope) writes this blog just for you!